PPC (Pay-per-click)
Services in London

Our paid advertising strategies are designed to put your brand in front of the right people at the right time, driving meaningful interactions and maximising your return on investment.

Maximise Your Reach with Targeted Paid Campaigns

Looking to enhance your business or brandโ€™s visibility online? We create tailored, results-focused strategies that leverage paid advertising channels to drive impactful outcomes and meet your specific goals.

We are specialists in PPC campaign management across platforms like Google Ads, Bing, and other channels. Our expert team crafts targeted, high-performing campaigns that boost your brandโ€™s presence and deliver quality traffic through paid search, display, shopping and video ads.

As Certified Partners with both Google Ads, we utilise advanced tools and cutting-edge insights to fine-tune every aspect of your paid campaigns. From precise keyword selection to engaging ad copy and ongoing optimisation, we ensure your ads reach the right audience and generate the best possible return on investment, helping you achieve sustainable business growth.

As Google Ads and Semrush Certified Partners, we use the latest tools and insights to optimise your online presence with tailored paid campaigns and organic growth strategies, connecting with your audience and achieving your business goals.

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We are a Google Partner

As a Google Certified Partner, we leverage our expertise and direct access to the latest tools and insights from Google to drive stand-out results for your campaigns, ensuring optimal performance and a competitive edge in your digital strategy.

  • Search Advertising
  • Local Advertising
  • Video Advertising
  • Display Advertising
  • Shopping Advertising
OUR Results

On average our campaigns drive an increase of 262% in visibility & 170% in engagement*

How PPC can help reach your goals

Our collaborative, phased approach considers all aspects of web design & branding, SEO optimisation, interactivity, and UI/UX to deliver industry-leading solutions.

We specialise in high performance immersive digital experiences aimed at delivering our clients a competitive advantage and effective ROI on their investment.

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OUR PPC packages

Paid Ad Campaign Packages

Search Ads & Performance Campaigns

  • Our Search Ad Campaigns drive targeted traffic, maximises conversions, and optimises your search advertising.
  • Campaign development & strategy
  • Keyword research
  • Competitor and industry analysis
  • Ad creation
  • Responsive ad creation
  • Local campaign targeting
  • Strategic CPC management
  • Ad performance and quality assessment
  • A/B Testing

Shopping Ads Setup & Management

  • Maximise product visibility and conversions with our Shopping Ads Setup & Management service.
  • Product feed optimisation
  • Campaign setup and structure
  • Product group segmentation
  • Bid management
  • Ad creation and optimisation
  • Performance tracking and reporting
  • A/B testing
  • Ongoing campaign management
  • ROI analysis
  • Strategic recommendations

Display & Video Ad Campaign

  • Boost brand visibility and engagement with our Display & video Ads Management, featuring expert campaign setup, precise targeting, and ongoing optimisation for maximum impact.
  • Audience research and targeting
  • Ad creative development
  • Bidding strategy implementation
  • Ad performance tracking and optimisation
  • A/B testing and ad variation creation
  • Remarking campaign setup
  • Conversion tracking implementation
  • Reporting and analysis
  • Ongoing campaign management
  • Strategic recommendations
Our SEO & DIGITAL MARKETING SERVICES

Our Campaigns

Organic SEO

Build your visibility with organic search with a comprehensive SEO strategy, designed to boost your search rankings and drive sustained, high-quality traffic to your site.

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Pay-Per-Click Ads

Drive targeted traffic, build brand awareness and boost your engagement with an expertly managed PPC campaign. Each one tailored to achieve measurable and impactful results.

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Social Media

Enhance your brandโ€™s online presence with a professional social media strategy, crafted to build meaningful engagement and drive growth.

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SEO Content

Optimise your website with expertly crafted content that aligns with targeted keywords, driving relevance, engagement, and higher search rankings.

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Local SEO

Local SEO is an increasingly important aspect of SEO for any website that targets a specific area or location.

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SEO Consultancy

Our expert SEO team are able to provide SEO training, consultancy, advice and site audits.

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5.0

Creative Brand Design is fantastic at considering my ideas and creating an incredible brand and website. I’m so happy with the final product. I’ve also been really impressed with their ongoing support with marketing and guiding me through an area I know little about.

Steven Mahan-Taylor Clinic Director & Consultant, London Bridge Therapy
5.0

They created visually appealing designs from scratch and made them look complete and coherent in only three weeks. It looks spectacular, and content has universally received high praise from the nuclear sector. There’s a sense of the great interactivity built in and sense of the visual design.

Lincoln Hill Director of External Affairs, Nuclear Industry Association
5.0

Since launch we have had ample feedback from the general population, 3rd party operators and the Government of Gibraltar to express their awe at the overall sleekness with the design and ease of functionality.

Christian Wright Marketing Director, Gibraltar Government
5.0

Site traffic has increased by 70% and we continue to hear positive feedback and compliments from visitors about the design. We were impressed by the knowledge they had about website design, UX, and optimization.

Paul Hayward Executive Director, Swiss Finance
5.0

I genuinely couldn’t be happier with their service. The most impressive thing about this company is their attention to detail, professionalism and willingness to go the extra mile. They create absolutely stunning websites which I really can’t fault.

Jack Glynn Director at Concept Spa
5.0

CBD managed all of this in a responsive and diligent way, creating a beautiful and highly functional site which meets all of our needs

Dan Pearson Product Marketing Manager, Genvid
FAQ

Frequently Asked Questions

What is PPC advertising, and how does it work?

PPC (Pay-Per-Click) advertising is a digital marketing model where you pay only when someone clicks on your ad. Platforms like Google Ads allow businesses to target specific audiences based on keywords, location, and demographics to drive high-intent traffic to their website.

Whatโ€™s the difference between SEO and PPC?

SEO focuses on improving your websiteโ€™s organic search rankings over time, while PPC provides immediate visibility through paid advertisements. A combination of both strategies can maximise your online presence and long-term success.

How much does it cost to run a PPC campaign?

The cost of a PPC campaign varies depending on your industry, competition, and keyword bids. Google Ads operates on an auction system, meaning you control your budget and bidding strategy to ensure cost-effective results.

How do you ensure my PPC budget is used effectively?

We use data-driven optimisation, advanced targeting, and continuous monitoring to maximise your return on investment (ROI). Our strategies focus on reducing wasted spend while increasing conversions.

How do you track the success of PPC campaigns?

We track key performance metrics such as click-through rates (CTR), cost per conversion, return on ad spend (ROAS), and overall lead quality using tools like Google Analytics and conversion tracking.

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