FRONTLINE UK

Frontline are the UK’s No.1 flea and tick brand.

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Frontline UK Overview

Frontline are the UK’s No.1 flea and tick brand. They offer expert advice and products to help raise awareness about and treat tick and flea problems in the home.

The Creative Brand Design team worked with Frontline UK to deliver digital marketing, SEO optimization, and graphic/web design.

We Delivered:
  • Web Design
  • SEO and Digital Marketing
  • Graphic Design

The Spec

Project Requirements

Creative Brand Design were commissioned to implement GA tracking on the newly designed website.

This included advanced tag manager set up with event tracking to determine the performance of the site post-redesign, as well as conversion tracking.

Creative Brand Design also performed interoperability testing of the new site to ensure it worked correctly on all browsers and devices.

Delivered

The Results

The detailed tracking/tag manager set up became key in making decisions for the site’s future UX/UI changes.

The CBD team worked in conjunction with Animal Health Consultancy to derive UX/UI opportunities and carry out page redesigns and enhancements to the site in order to improve engagement.

The CBD design team performed ongoing design work to create brand consistent social media banners for Frontline UK ’social media campaigns.